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Trust Score 78/100 · 5 sources · 2,562,719 reviews · updated 16 Oct 2026

Zalando reviews

In short

Is Zalando legit?

Zalando scores 1.3 out of 5 on Trustpilot from 705 reviews, with 68% of them one star. The Zalando app scores 4.78 on the App Store (about 1.2 million ratings) and 4.71 on Google Play (about 1.36 million ratings). Customers report that the shopping experience is liked, but refunds, returns, payment reminders and some delivery carriers are the main sources of anger.

Trust Score 78/100 from 2,562,719 public reviews across 5 sources, updated 16 Oct 2026. How we score

Trust ScoreHigh confidence
78/ 100
Rating sources
5
Ratings counted
2,562,719

As of 16 Oct 2026 · How we score

AI summary

Zalando scores 1.3 out of 5 on Trustpilot from 705 reviews, with 68% of them one star. The Zalando app scores 4.78 on the App Store (about 1.2 million ratings) and 4.71 on Google Play (about 1.36 million ratings). Customers report that the shopping experience is liked, but refunds, returns, payment reminders and some delivery carriers are the main sources of anger.

Top praise
  • Customers report that the app is easy to use and fast. Google Play shows 86% of about 1.36 million ratings at five stars. Short reviews describe it as quick and uncomplicated. Google Play
  • Customers report good offers, sales and prices. App reviews mention bargains, strong sales and a well stocked range. App Store
  • Some long-term customers report fast, reliable delivery. One Google review says parcels arrive faster than a trip to a store. App Store
  • Some customers report easy returns and quick refunds. One Trustpilot reviewer reports refunds within 1 to 5 days. Another says a faulty pair of boots was refunded within an hour. Trustpilot
  • Some customers report friendly and helpful support. Examples include fixing a double order by phone and helping after a return mistake. Trustpilot
Top complaints
  • Customers report refunds that are delayed, refused or lost. Trustpilot reviews, many in Spanish, describe weeks of waiting and 15 or more contacts without a result. Others say returned items were not recorded as received. Trustpilot
  • Customers report payment reminders for items they already paid for or returned. Some had to send proof several times, and one Trustpilot reviewer reports a debt collection bill. Trustpilot
  • Customers report late or failed deliveries tied to carriers. PostNord is named in Sweden, CTT Express in Spain and Portugal, and Seur and Correos Express in Spain. Several say estimated dates were wrong. Trustpilot
  • Customers report support that is unhelpful or unreachable. Complaints include scripted answers, being sent back to the website, and emails going unanswered. Trustpilot
  • App users report problems after recent updates. They name a broken favourites list, a missing navigation bar, an AI assistant that cannot be turned off, ads on opening, login failures and crashes. Google Play
What changed recently:Recent reviews are more negative than older ones, though the sample is not random. Trustpilot reviews from 2024 and 2025 in the sample are mostly 3 to 5 stars. Those from June 2026 onward are almost all one star and focus on refunds and delivery. App reviews from the past few weeks often mention an update around 2 October 2026, with complaints about favourites, the AI assistant, ads and scrolling.
Does the brand reply?Reply behaviour differs by source. Zalando answers 97.9% of Google Play reviews, in the reviewer's language. The tone is polite and templated: it thanks the reviewer, says feedback was passed to the team and points to Help & FAQ in the app. Trustpilot and the Google Maps listing both show a 0% reply rate, and Sitejabber shows 0%. No reply rate is given for the App Store.Google Play

Summary written by AI from 150 public reviews across the sources below on 17 Oct 2026. Short excerpts link to their source. No reviewer names.

Key facts

Every rating we counted for Zalando, with its source and the date we read it.
Zalando ratings by source
SourceRatingReviewsUpdated
Trustpilot1.3 / 570516 Oct 2026
App Store4.8 / 51,204,85616 Oct 2026
Google Play4.7 / 51,356,79316 Oct 2026
Google2.8 / 536416 Oct 2026
Sitejabber3.5 / 5116 Oct 2026

Delivery, returns
and support

What customers report about getting an order, sending it back and reaching a person. Every point links to its source.

How is Zalando delivery?

Delivery experiences are split. Some customers report fast, reliable orders. Many others report delays, wrong estimated dates and parcels not delivered. Complaints often blame the local carrier, such as PostNord, CTT Express, Seur or Correos Express. Some customers say Zalando charged shipping on a roughly 200 order that they expected to be free.

How do Zalando returns work?

Experiences differ sharply. Some customers call returns free, simple and quickly refunded. Others report refunds that take a month or more and returned items marked as missing. Some report payment reminders after returning goods, a missing return label, a QR code that did not work, and a complaint process that could not be completed in the app.

How is Zalando customer support?

Support is the most criticised area on Trustpilot. Customers report repeated contacts with no result, scripted or AI replies, and being pointed to the website. A minority praise fast and friendly help, especially on app stores. Sitejabber has only one review, so it says little about support.

How is Zalando quality?

Reports are mixed and often about specific items. Complaints include clothes failing within 3 to 4 months, a coat of low quality with no lining, visible glue on shoes, items with small flaws, and wrong or substituted items. Others report good products and low prices. Zalando sells many brands, so some complaints may concern the maker rather than Zalando.

What customers say
about Zalando

Short excerpts from public reviews, each linked to its source. We never show reviewer names.
6 Feb 2026
Done a few returns due to quick wear and tear of the sneakers or wrong size of clothes and never had any issues refunds in 1-5days
Trustpilot ↗
29 Jul 2026
Llevo mes y medio para que me hagan eun reembolso y sin exito +15 contactos, llamadas, emails, chats.
Trustpilot ↗
3 Oct 2026
Beware! Uses Postnord as the only alternative for delivery in Sweden. Postnord is very unsafe and unreliable.
Google Play ↗
6 Oct 2026
Die Bestellungen kommen schnell und zuverlässig an, und auch bei Rücksendungen hat bisher alles problemlos funktioniert.
App Store ↗
4 Oct 2026
Terrible update that makes the scrolling impossible without hitting the AI assistant. No visible option to turn it off.
App Store ↗
The package I order from your company arrives faster than when I physically go shopping at a store (with my wife).
Google ↗

Questions about
Zalando

Answers are written from the reviews and pages linked on this page. Each one names its source.

Is Zalando legit?

Customers report receiving orders, and many describe years of good experiences. Trustpilot shows 1.3 out of 5 from 705 reviews, and some reviewers call the company a scam over unpaid refunds. App stores show about 4.7 out of 5 from over 2.5 million ratings combined. App ratings measure the app and shopping, not refund disputes.

How long does Zalando delivery take?

Customers report anything from a few days to several weeks. Some say orders arrive within two days of ordering. Others report delays of one to two weeks or more, especially with carriers such as PostNord, CTT Express, Seur and Correos Express.

Can I return Zalando items and how fast is the refund?

Customers report that returns are possible and often easy, with refunds in 1 to 5 days in positive cases. Others report waits of a month or more, items marked as not received and payment reminders afterwards. Keeping proof of the return is a common piece of advice in the complaints.

Does Zalando reply to bad reviews?

On Google Play it does. It replies to 97.9% of reviews with a short templated message that directs people to Help & FAQ. On Trustpilot and the Google Maps listing the reply rate is 0%.

Is Zalando worth the price?

Opinions differ. Many app users praise offers, sales and low prices. Others call it expensive, say the stated discounts are smaller than advertised, or report small flaws on items sold at normal prices.

Ask the agent
about Zalando

Answers come only from the data on this page, with a source for every claim. If we don't know, it says so.
Ask the agent about Zalando
Answers from our sourced data only

Try one of these:

Sources

Ratings we use, where they come from and when we last checked them.High confidence
TrustpilotView ↗
1.3/ 5 · 705 ratings
  • 5137
  • 433
  • 325
  • 228
  • 1482

Brand replied to 0% of reviews

As of 16 Oct 2026

App StoreView ↗
4.8/ 5 · 1,204,856 ratings

As of 16 Oct 2026

Google PlayView ↗
4.7/ 5 · 1,356,793 ratings
  • 51,171,775
  • 4102,246
  • 320,286
  • 20
  • 161,672

Brand replied to 98% of reviews

As of 16 Oct 2026

GoogleView ↗
2.8/ 5 · 364 ratings
  • 5143
  • 417
  • 37
  • 218
  • 1179

Brand replied to 0% of reviews

Google Maps listing: Zalando SE BHQ-X

Rating data from Google · As of 16 Oct 2026

SitejabberView ↗
3.5/ 5 · 1 ratings
  • 50
  • 41
  • 30
  • 20
  • 10

Brand replied to 0% of reviews

As of 16 Oct 2026

Trust checks

Basic signals every shopper should be able to find: a returns policy, a way to get in touch and an active company.

Checks

Returns policynot yet checkedNot yet checked ↗
Contact detailsnot yet checkedNot yet checked ↗
Company registrationnot yet checkedNot yet checked · Not yet checked

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