Trustbadgely

Trust Score 60/100 · 5 sources · 1,523 reviews · updated 16 Oct 2026

Reformation reviews

United StatesFashion & apparel

In short

Is Reformation legit?

Reformation scores 3.6 out of 5 on Trustpilot from 1,202 reviews. 52% of those are one star and 30% are five star. The Google listing is a store listing at 2.7 from 304 reviews. BBB gives a D- grade with 75 complaints in 3 years. Sitejabber (6 reviews) and Reviews.io (1 review) are too small to carry weight.

Trust Score 60/100 from 1,523 public reviews across 5 sources, updated 16 Oct 2026. How we score

Trust ScoreHigh confidence
60/ 100
Rating sources
5
Ratings counted
1,523

As of 16 Oct 2026 · How we score

AI summary

Reformation scores 3.6 out of 5 on Trustpilot from 1,202 reviews. 52% of those are one star and 30% are five star. The Google listing is a store listing at 2.7 from 304 reviews. BBB gives a D- grade with 75 complaints in 3 years. Sitejabber (6 reviews) and Reviews.io (1 review) are too small to carry weight.

Top praise
  • Fast shipping and delivery updates. Several recent Trustpilot reviewers describe express shipping, quick delivery to Canada and good tracking messages. Trustpilot
  • Easy ordering and simple returns. Some Trustpilot reviewers call the site easy to use and returns straightforward. An older Sitejabber review praises free exchanges and returns. Trustpilot
  • Style and fit. Shoppers report liking the designs, the range of fabrics and sizes that are true to size for them. Sitejabber reviews are mostly 5 star but are mostly from 2015 to 2023. Sitejabber
  • Helpful store staff. One Google reviewer of a flagship store praised named staff as kind and knowledgeable. Only 5 Google reviews were read, so this is a thin signal. Google
Top complaints
  • Quality does not match the price. Shoppers report thin or see-through fabric, bobbling after one wear, seams failing, shrinking and wrinkled arrival for dresses costing $250 to $350. Trustpilot
  • Final sale and sale item restrictions. Many BBB complaints and some Trustpilot reviews say sale items cannot be returned or exchanged, even when sizing or condition was not as expected. BBB
  • Lost, delayed or misreported deliveries. BBB complainants report packages marked delivered but not found, labels created but nothing shipped, and pre-orders delayed by a month or more. BBB
  • Messages that go unanswered. Several recent Trustpilot reviewers say emails or contact form requests got no reply for days or weeks. Trustpilot
  • Long waits in stores. Google reviewers report waiting about 20 minutes or more for a fitting room, even when the store was quiet. Sample is only 5 reviews from a store listing. Google
What changed recently:No notable change can be confirmed. The Trustpilot sample covers mostly the last 90 days and no earlier Trustpilot comparison is available. Recent reviews stay polarised, with quality, packaging and unanswered messages as the common complaints. BBB complaints from 2023 to 2026 repeat the same themes.
Does the brand reply?Reply rates vary by source: 6% on Trustpilot, 60% on Google, 81.7% on BBB, and 0% on Sitejabber and Reviews.io. Replies are templated, polite and apologetic. They usually point the reviewer to the support email or a policy page. On BBB the brand often states it has already been in touch or issued a refund. It sometimes declines further help, citing its final sale or lost package policies. Five star reviews get a short thank you.Trustpilot

Summary written by AI from 112 public reviews across the sources below on 17 Oct 2026. Short excerpts link to their source. No reviewer names.

Key facts

Every rating we counted for Reformation, with its source and the date we read it.
Reformation ratings by source
SourceRatingReviewsUpdated
Trustpilot3.6 / 51,20216 Oct 2026
Google2.7 / 530416 Oct 2026
Sitejabber3.6 / 5616 Oct 2026
Reviews.io5.0 / 5116 Oct 2026
BBB1.0 / 51016 Oct 2026

Delivery, returns
and support

What customers report about getting an order, sending it back and reaching a person. Every point links to its source.

How is Reformation delivery?

Mixed. Some Trustpilot reviewers report express shipping and quick delivery, and a 2018 Reviews.io review praises fast delivery. A 2021 Sitejabber review reports 10 to 15 days during a busy period. BBB complaints describe packages marked delivered but not received, with the brand citing a policy that it is not responsible once a parcel is scanned as delivered. Pre-orders and back-ordered items are reported to take over a month. One Trustpilot reviewer had a parcel held in customs.

How do Reformation returns work?

Returns are the main source of complaints on BBB. Final sale and sale items cannot be returned or exchanged, and many shoppers say they did not understand this. Brand replies state full-price items are refundable within 30 days of delivery. Some shoppers report returns rejected for stains or odour, refunds disputed as not received, and store credit pushed through the instant credit option. Other Trustpilot reviewers describe returns as simple. A UK reviewer objects to a return shipping fee deducted from the refund.

How is Reformation customer support?

Experiences are split. Some Trustpilot reviewers call support efficient and helpful. Many more recent Trustpilot reviews, and many BBB complaints, say emails and contact form requests went unanswered for days or weeks. Others say support apologised but offered no fix. In stores, Google reviewers praise some staff but criticise fitting room systems.

How is Reformation quality?

Polarised. Some Trustpilot reviewers call the clothing high quality and dependable. A larger group report thin or cheap fabric, bobbling, shrinking, wrinkled arrival in paper packaging, defective zippers and items not matching photos. Some long-time buyers say quality has slipped, with more polyester and dry clean only pieces. Sitejabber reviews from 2015 to 2023 are mostly positive but are very few.

What customers say
about Reformation

Short excerpts from public reviews, each linked to its source. We never show reviewer names.
29 Sept 2026
The material is very thin, cheap-looking, and feels extremely low quality. For this price, I expected something elegant and well made
Trustpilot ↗
7 Oct 2026
Express shipping and high quality of clothing, I’m obsessed 😍😍😍
Trustpilot ↗
I had to wait about 20 minutes for a fitting room that was actually already available.
Google ↗
BBB17 Oct 2024
I didnt receive the package. I checked all the possible places, even asking front desk, no one find the package.
BBB ↗
5 Mar 2023
I bought a dress for my graduation and it was so cute! I love that they're sustainable.
Sitejabber ↗
3 Oct 2026
Love the web site. Easy to order easy returns. Great quality products.
Trustpilot ↗

Questions about
Reformation

Answers are written from the reviews and pages linked on this page. Each one names its source.

Is Reformation legit?

Yes, shoppers report receiving orders, and the brand has stores and replies to many reviews. Trust is mixed, though. Trustpilot is 3.6 from 1,202 reviews, and BBB has a D- grade with 75 complaints in 3 years. Complaints centre on quality, returns and lost parcels.

How long does Reformation delivery take?

Some Trustpilot reviewers report express and very quick shipping. A brand reply on BBB says orders arrive within 3 to 10 business days of the ship date. Pre-orders and back-ordered items can take over a month, and a few reviewers report lost or delayed parcels.

Can I return Reformation dresses?

Full-price items can be returned for a refund within 30 days of delivery, according to a brand reply. Final sale and sale items generally cannot be returned or exchanged. Some shoppers report returns rejected for stains or odour.

Does Reformation reply to bad reviews?

Sometimes. The reply rate is 6% on Trustpilot, 60% on Google and 81.7% on BBB. Replies are polite and templated and usually direct the reviewer to the support email. They do not always offer a fix.

Is Reformation worth the price?

Opinions are split. Some Trustpilot reviewers say the quality and style justify the price. Many others say dresses costing $250 to $350 felt thin or cheap, or wore badly after one use. Sitejabber reviewers say it is pricey but liked the sustainability, though that source has only 6 reviews.

Ask the agent
about Reformation

Answers come only from the data on this page, with a source for every claim. If we don't know, it says so.
Ask the agent about Reformation
Answers from our sourced data only

Try one of these:

Sources

Ratings we use, where they come from and when we last checked them.High confidence
TrustpilotView ↗
3.6/ 5 · 1,202 ratings
  • 5361
  • 460
  • 365
  • 287
  • 1629

Brand replied to 6% of reviews

As of 16 Oct 2026

GoogleView ↗
2.7/ 5 · 304 ratings
  • 592
  • 427
  • 319
  • 225
  • 1141

Brand replied to 60% of reviews

Google Maps listing: Reformation

Rating data from Google · As of 16 Oct 2026

SitejabberView ↗
3.6/ 5 · 6 ratings
  • 54
  • 41
  • 30
  • 20
  • 11

Brand replied to 0% of reviews

As of 16 Oct 2026

Reviews.ioView ↗
5.0/ 5 · 1 ratings
  • 51
  • 40
  • 30
  • 20
  • 10

Brand replied to 0% of reviews

As of 16 Oct 2026

BBBView ↗
1.0/ 5 · 10 ratings

Brand replied to 82% of reviews

BBB grade D-, 75 complaints in 3 years

As of 16 Oct 2026

Trust checks

Basic signals every shopper should be able to find: a returns policy, a way to get in touch and an active company.

Checks

Returns policynot yet checkedNot yet checked ↗
Contact detailsnot yet checkedNot yet checked ↗
Company registrationnot yet checkedNot yet checked · Not yet checked

Something wrong here?

Tell us and we'll respond within 72 hours. If you represent Reformation, you can claim this page.