Trust Score 75/100 · 5 sources · 516,366 reviews · updated 16 Oct 2026
Bol.com reviews
In short
Is Bol.com legit?
Bol.com scores 2.6 out of 5 on Trustpilot from 48,818 reviews, with 45% giving 5 stars and 33% giving 1 star. The mobile app ratings are far higher, at 4.7 on the App Store (325,572 ratings) and 4.27 on Google Play (141,920 ratings). Sitejabber (2.71 from 28 reviews) and a Google Maps store listing (2.8 from 28 reviews) are small and lean negative.
Trust Score 75/100 from 516,366 public reviews across 5 sources, updated 16 Oct 2026. How we score
- Rating sources
- 5
- Ratings counted
- 516,366
As of 16 Oct 2026 · How we score
AI summary
Bol.com scores 2.6 out of 5 on Trustpilot from 48,818 reviews, with 45% giving 5 stars and 33% giving 1 star. The mobile app ratings are far higher, at 4.7 on the App Store (325,572 ratings) and 4.27 on Google Play (141,920 ratings). Sitejabber (2.71 from 28 reviews) and a Google Maps store listing (2.8 from 28 reviews) are small and lean negative.
- Customers report a very wide product range and an easy, clear website. Trustpilot and Google Play reviewers often call it a reliable shop with a big choice. Trustpilot
- Customers report fast delivery that keeps to the promised day. Several Trustpilot reviewers say orders arrive quickly and correctly. Trustpilot
- Customers report easy returns on regular orders. One Google Play reviewer praises the in-app return flow and home pickup with the Select subscription. Trustpilot reviewers also call returns well organised. Google Play
- Some customers report quick, helpful problem solving, by phone or chat. Examples include a wrong-colour gift and a wrong e-book that were sorted out without fuss. Trustpilot
- App Store and Google Play ratings are high. 72% of Google Play ratings are 5 stars. Many App Store reviews praise the book and audiobook range. Google Play
- Customers report poor customer service. Complaints include scripted answers, staff who say they cannot help, and an AI chatbot that does not understand the question. Many ask for a real person. Trustpilot
- Customers report that Bol points to its marketplace partners when something goes wrong. Refunds, returns and warranty claims on partner orders are described as slow or refused, with partner and Bol blaming each other. Trustpilot
- Customers report delivery problems. These include lost or delayed DHL parcels, parcels marked delivered that never arrived, missed delivery attempts, and next-day promises that were not kept. Trustpilot
- Customers report app faults after recent updates. These include login failures, empty baskets, broken search and filters, payment buttons that do nothing, and an error page with a unicorn message. Google Play
- Customers report refund delays and billing surprises. Examples are slow refunds, prices that rise at checkout, and unwanted subscription charges. Some of these reviews on Sitejabber are several years old. Sitejabber
Summary written by AI from 150 public reviews across the sources below on 17 Oct 2026. Short excerpts link to their source. No reviewer names.
Key facts
| Source | Rating | Reviews | Updated |
|---|---|---|---|
| Trustpilot | 2.6 / 5 | 48,818 | 16 Oct 2026 |
| App Store | 4.7 / 5 | 325,572 | 16 Oct 2026 |
| Google Play | 4.3 / 5 | 141,920 | 16 Oct 2026 |
| 2.8 / 5 | 28 | 16 Oct 2026 | |
| Sitejabber | 2.7 / 5 | 28 | 16 Oct 2026 |
Delivery, returns
and support
How is Bol.com delivery?
Delivery reviews are mixed. Some Trustpilot customers praise fast and correct delivery. Others report lost or delayed DHL parcels, parcels marked delivered but not received, and next-day promises that were not met. Complaints about missed deliveries also appear on Google Play and Sitejabber. The Google Maps listing has a complaint about a two-week delay on a dryer.
How do Bol.com returns work?
Returns on regular orders are often described as easy, including in-app returns and home pickup for Select members. Returns on items from partner sellers are the main problem. Trustpilot customers report returns refused or left unresolved for weeks while Bol and the partner point at each other. Bol's replies in some cases say the return was later processed.
How is Bol.com customer support?
Support is the most criticised area. Customers report scripted replies, repeated calls without a fix, and a chatbot that blocks access to a person. Some Trustpilot reviewers praise phone staff as friendly and solution-focused, and some report problems solved within minutes. App users also say they cannot reach support because login fails.
How is Bol.com quality?
Quality complaints mostly concern partner sellers. Customers report damaged or poorly packed items, products arriving already broken, foreign-market models, warranty refused, and cheap-looking goods. One App Store reviewer says the range now looks more like Temu or AliExpress. Another Trustpilot reviewer notes more dropshipping. Positive reviews say products arrive as described.
What customers say
about Bol.com
Ik ben verbaasd dat er zoveel slechte recensies zijn want ik ben al jaren lang klant bij bol en alles verloopt altijd soepel.
Ze zeggen dat ze de partner niet kunnen dwingen om het retour te verwerken of het geld terug te krijgen.
Voor het eerst in jaren wat om terug te sturen bij Bol. Wat gaat dat makkelijk zeg. Via de app zo makkelijk.
Bol.com does not take responsibility for the service they provide and blame it on their partners.
Ik krijg sinds 8 oktober bij elke menuoptie dat een eenhoorn de pagina heeft opgegeten.
We ordered the phone, but then it turned out that it wasn't a Benelux model but a mobile from some far-off land, meaning we didn't qualify for the speaker.
Questions about
Bol.com
Is Bol.com legit?
Customers report that Bol.com is a real and established shop, and many Trustpilot reviewers say orders arrive as expected. Trustpilot averages 2.6 from 48,818 reviews, with 45% at 5 stars and 33% at 1 star. Most complaints concern customer service and marketplace partner orders, not the shop itself. Sitejabber (2.71 from 28 reviews) has a few scam accusations, mostly dated 2020 to 2024.
How long does Bol.com delivery take?
Product pages show promises such as ordered before 23:59 and delivered tomorrow, and some customers confirm fast delivery. Others report delays, lost DHL parcels, and parcels marked delivered that never arrived. Delivery time depends on the product and on whether a partner seller ships it.
Can I return Bol.com orders?
Customers report that returns of Bol's own orders are usually easy, including in-app returns and home pickup with Select. Returns of items from partner sellers are the main problem. Some Trustpilot customers report refunds delayed for weeks while Bol and the partner each point to the other.
Does Bol.com reply to bad reviews?
Yes, on Trustpilot. Bol replies to 91% of reviews there, often with a formal template asking for order details, and sometimes with a personal answer. On Google Play the reply rate is 20%. Google Maps and Sitejabber show no replies.
Is the Bol.com app any good?
App ratings are high, at 4.7 on the App Store and 4.27 on Google Play. Recent reviews report faults after updates, including login, basket, search, filters and payment problems. Many App Store reviews discuss ebooks and audiobooks, so that listing may partly cover a reading app and may not match the shopping app exactly.
Ask the agent
about Bol.com
Try one of these:
Sources
- 522,025
- 46,348
- 31,863
- 22,467
- 116,115
Brand replied to 91% of reviews
As of 16 Oct 2026
- 5101,725
- 412,405
- 35,458
- 25,458
- 115,382
Brand replied to 20% of reviews
As of 16 Oct 2026
- 510
- 42
- 31
- 21
- 114
Brand replied to 0% of reviews
Google Maps listing: bol.com Oosterhout
Rating data from Google · As of 16 Oct 2026
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