Trustbadgely

Trust Score 81/100 · 5 sources · 28,559 reviews · updated 16 Oct 2026

Beauty Pie reviews

United KingdomBeauty & grooming

In short

Is Beauty Pie legit?

Beauty Pie holds 4.5 out of 5 on Trustpilot from 28,440 reviews, with 84% rated 5 stars and 5% rated 1 or 2 stars. The App Store rating is lower at 3.4 from 96 ratings, and the Google Maps listing sits at 3.2 from only 17 reviews. Reviewers praise product quality and value. Recent complaints focus on slow support, delivery problems and a July 2026 app update.

Trust Score 81/100 from 28,559 public reviews across 5 sources, updated 16 Oct 2026. How we score

Trust ScoreHigh confidence
81/ 100
Rating sources
5
Ratings counted
28,559

As of 16 Oct 2026 · How we score

AI summary

Beauty Pie holds 4.5 out of 5 on Trustpilot from 28,440 reviews, with 84% rated 5 stars and 5% rated 1 or 2 stars. The App Store rating is lower at 3.4 from 96 ratings, and the Google Maps listing sits at 3.2 from only 17 reviews. Reviewers praise product quality and value. Recent complaints focus on slow support, delivery problems and a July 2026 app update.

Top praise
  • Product quality and results are the most common praise. Trustpilot reviewers call the products high quality and say they work, including one reviewer who describes a glow to their skin at 76. Trustpilot
  • Member pricing is seen as good value. Reviewers describe luxury-level products at affordable prices, and one reports saving over 100 pounds on a first order. Trustpilot
  • Many reviewers report prompt dispatch, quick delivery and attractive packaging. The website is described as clear and easy to use. Trustpilot
  • App Store reviewers from 2025 praise the app launch. They like easy ordering and in-app parcel tracking. App Store
Top complaints
  • Slow or missing support is the main complaint in recent Trustpilot reviews. Reviewers report waiting a week or more, only receiving automated or AI replies, and emails going unanswered. Trustpilot
  • Delivery problems are common. Reviewers report lost parcels, missing items, parcels left outside and slow shipping, mostly linked to the courier Evri. Trustpilot
  • The July 2026 app update drew many 1 and 2 star App Store reviews. Reviewers say favourites and wish lists were removed, baskets empty after leaving the app, and login codes or PINs fail. Some also say it does not work on iPad. App Store
  • Membership and cancellation issues appear. Reviewers report unanswered cancellation requests, a year's payment taken without notice, and a membership cancelled in error. Trustpilot
  • Some reviewers report stock gaps, discontinued items and mixed results on certain products. A few say cheaper brands now compete. Trustpilot
What changed recently:Sentiment has worsened in the last 90 days. The App Store reviews from July and August 2026 are mostly low after the app update, while 2025 app reviews were mostly 5 stars. October 2026 Trustpilot reviews show a wave of support delay complaints and courier issues, and the brand acknowledges a backlog. Praise for the products themselves has not changed.
Does the brand reply?Beauty Pie replies to about 20% of Trustpilot reviews and 20% of Google reviews. It does not reply on Sitejabber or Reviews.io, which have very few reviews. Replies seen are polite and apologetic and follow a template. They often cite high contact volumes, a backlog, a technology upgrade or the courier change. Some say a team member has emailed the reviewer. One reply asked for contact details because the review did not include them.Trustpilot

Summary written by AI from 106 public reviews across the sources below on 17 Oct 2026. Short excerpts link to their source. No reviewer names.

Key facts

Every rating we counted for Beauty Pie, with its source and the date we read it.
Beauty Pie ratings by source
SourceRatingReviewsUpdated
Trustpilot4.5 / 528,44016 Oct 2026
App Store3.4 / 59616 Oct 2026
Google3.2 / 51716 Oct 2026
Sitejabber2.5 / 5116 Oct 2026
Reviews.io5.0 / 5516 Oct 2026

Delivery, returns
and support

What customers report about getting an order, sending it back and reaching a person. Every point links to its source.

How is Beauty Pie delivery?

Delivery feedback is mixed. Many Trustpilot reviewers report prompt delivery and good packaging. Others report lost parcels, missing items, parcels left outside and waits of three weeks before a resend. A Google reviewer complains Evri was the only shipping option. The brand says it has moved to Amazon as its courier. One reviewer says an Amazon driver left the parcel quickly while they were home. One reviewer says delivery to Ireland is expensive.

How do Beauty Pie returns work?

Reviews say little about formal returns. Some report good outcomes: a quick refund for a mascara one reviewer could no longer use, and a fast replacement for a faulty eye gel after a second email. Others report missing items with no refund or replacement, and a refund request within the 14 day window that went unanswered. One App Store reviewer says they had to go through PayPal to get a refund. A 2022 Sitejabber reviewer says cancelling a membership means losing the remaining allowance.

How is Beauty Pie customer support?

Support is the weakest area. Many October 2026 Trustpilot reviews report long waits, AI-only replies and no human contact. The brand attributes this to higher contact volumes, a backlog and a recent technology upgrade. Some reviewers do report good support, including a fast refund and a quick replacement. A Google reviewer found the phone line hard to reach but got a resend once through.

How is Beauty Pie quality?

Quality is generally rated highly. Trustpilot and Reviews.io reviewers describe excellent skincare and make-up. Some individual products drew criticism, including a mascara that made lashes droop, a runny hand cream, a sticky moisturiser and a tinted moisturiser. Reviewers also say they cannot test shades before buying. A 2022 Sitejabber reviewer found the products only a little better than pharmacy own brands. Out-of-stock and discontinued items are a recurring annoyance.

What customers say
about Beauty Pie

Short excerpts from public reviews, each linked to its source. We never show reviewer names.
16 Oct 2026
Outstanding products at fantastic prices. Really great product range with cutting edge solutions that really work.
Trustpilot ↗
13 Oct 2026
I ordered cleanser and moisturiser.. it was never delivered.. I have tried for 3 weeks to try and make contact with them but to no avail!!!
Trustpilot ↗
17 Aug 2026
Now it empties if you navigate away from the app. This makes for a very frustrating shopping experience and I’ve put off ordering multiple times now
App Store ↗
18 Aug 2024
heavily discounted but absolutely do not scrimp on quality and luxury.
Reviews.io ↗
Nearly a month later and still my order has not arrived.
Google ↗
16 Jan 2022
The products are a little better than own brand items from pharmacies or supermarkets
Sitejabber ↗

Questions about
Beauty Pie

Answers are written from the reviews and pages linked on this page. Each one names its source.

Is Beauty Pie legit?

Yes, reviews point to a real company that delivers real products. Trustpilot shows 4.5 out of 5 from 28,440 reviews, with 84% at 5 stars. Complaints focus on support delays, lost parcels and the app, not on fake products or non-delivery by design. Google (17 reviews) and App Store (96 ratings) scores are lower.

How long does Beauty Pie delivery take?

Reviewers report anything from prompt delivery to a week or more. Some reviewers report parcels lost with Evri and a three week wait for a resend. The brand says it has moved to Amazon as its courier. The data does not give a firm delivery time.

Can I cancel my Beauty Pie membership?

Reviewers report difficulty. One Trustpilot reviewer says four cancellation messages went unanswered after a year's payment was taken. An App Store reviewer says their membership was cancelled in error. A 2022 Sitejabber reviewer says cancelling forfeits the remaining allowance. This is based on a small number of reviews.

Does Beauty Pie reply to bad reviews?

Sometimes. The brand replies to about 20% of Trustpilot reviews and 20% of Google reviews. Replies are polite and apologetic but templated, and often mention a backlog or the courier change. Sitejabber and Reviews.io show no replies.

Is Beauty Pie worth the price?

Many reviewers say yes. They praise quality and member pricing, and Reviews.io gives 5.0 from 5 reviews. Others disagree. Some say the range has narrowed, that they cannot try products first, or that K-beauty is cheaper. A Sitejabber reviewer found the products only slightly better than pharmacy own brands.

Ask the agent
about Beauty Pie

Answers come only from the data on this page, with a source for every claim. If we don't know, it says so.
Ask the agent about Beauty Pie
Answers from our sourced data only

Try one of these:

Sources

Ratings we use, where they come from and when we last checked them.High confidence
TrustpilotView ↗
4.5/ 5 · 28,440 ratings
  • 523,958
  • 42,146
  • 3809
  • 2452
  • 11,075

Brand replied to 20% of reviews

As of 16 Oct 2026

App StoreView ↗
3.4/ 5 · 96 ratings

As of 16 Oct 2026

GoogleView ↗
3.2/ 5 · 17 ratings
  • 58
  • 42
  • 30
  • 20
  • 17

Brand replied to 20% of reviews

Google Maps listing: BEAUTY PIE

Rating data from Google · As of 16 Oct 2026

SitejabberView ↗
2.5/ 5 · 1 ratings
  • 50
  • 40
  • 30
  • 21
  • 10

Brand replied to 0% of reviews

As of 16 Oct 2026

Reviews.ioView ↗
5.0/ 5 · 5 ratings
  • 55
  • 40
  • 30
  • 20
  • 10

Brand replied to 0% of reviews

As of 16 Oct 2026

Trust checks

Basic signals every shopper should be able to find: a returns policy, a way to get in touch and an active company.

Checks

Returns policynot yet checkedNot yet checked ↗
Contact detailsnot yet checkedNot yet checked ↗
Company registrationnot yet checkedNot yet checked · Not yet checked

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